Art and photography influencers in Sweden
Photographers, artists and illustrators have something most influencers don't: a visual style of their own. Art and photography are the most common topics, often alongside fashion, design and storytelling, and almost all of them use Instagram as their main channel.
For brands, these creators are as much image suppliers as they are channels. A partnership can deliver both a post and material you can use in your own campaigns, on your website and in print, as long as you agree the rights from the start. The list covers 52 Swedish creators in the niche with at least 10,000 followers.
Filter these 52 creators by size, engagement and niche in Brandssynergy. 14 days free, no card needed.
Browse these creatorsSize and engagement
60% of the creators have fewer than 50,000 followers.
Creators by account size
Instagram engagement by account size
| 10–50k followers | 1.2% |
| 50–100k followers | 0.7% |
| 100–500k followers | Too few accounts |
| 500k+ followers | Too few accounts |
Median of (likes + comments) / followers over recent posts, pinned posts excluded.
What they post about
The most common topics among the 52 creators. A creator can have several.
Where they are
Among the 19 creators whose city is shown on their profile.
Looking for local creators? See the creators in Stockholm.
How to work with art and photography creators
Photographers, illustrators and artists have an eye for images that few other creators have. Their audience values the craft, and a partnership can deliver both a post and material you can use yourselves.
Buy the images too
The images are often the most valuable part. Negotiate a licence for your own channels: which channels, for how long and whether you may crop or edit.
Give creative freedom
Followers come for the creator's style. Give a theme or a product and leave the rest to the creator, rather than a mood board to follow in detail.
Show the process
Sketches, editing and the work behind the scenes often engage more than the finished piece. Ask for a video or Stories showing how it came together.
Find the right creators for your brand
Search every creator in Brandssynergy by niche, size, city and engagement, and contact them directly.
More lists
How we count
- The figures cover creators in the Brandssynergy database, not every account in Sweden.
- Included: Instagram and TikTok accounts with at least 10,000 followers based in Sweden, going by the location or language on their profile.
- Niche and city are set by Brandssynergy from the profile. Engagement = median of (likes + comments) / followers over recent posts, pinned posts excluded.
- Data from public profiles, updated daily. No individual creators are shown here. Brandssynergy has no partnership with Instagram or TikTok, and nobody can pay to be included.
Frequently asked questions
How many Swedish art and photography influencers are there?
The Brandssynergy database has 52 Swedish art and photography influencers with at least 10,000 followers. Counting smaller accounts, there are many more.
What engagement do Swedish art and photography influencers get?
The median on Instagram is 1.2%. For accounts with 10–50k followers it's 1.2%, so anything above that is strong for their size.
Do Swedish art and photography influencers post in English?
43% of them write their posts in Swedish. Audiences in Sweden generally understand English well, but posts in Swedish feel more personal to local followers. For a campaign aimed at customers in Sweden, let creators post in their own language and approve a translation of the script rather than the other way round.
How do I find the right creator for my brand?
Start with the goal: reach, engagement or content you can reuse. In Brandssynergy you can filter creators by niche, size, city and engagement and contact them directly.